Chief Sales Officer, CREALYTICS
Lars Djuvik is a seasoned professional with an extensive journey spanning over 25 years in sales and leadership within the advertising industry. As the Chief Sales Officer (CSO) at Crealytics, Lars has established himself as a reliable revenue leader, a collaborative team builder, and a trusted advisor. His expertise lies in retail media and marketing, where he excels in guiding businesses towards critical growth milestones. Lars is passionate about crafting and implementing effective go-to-market and revenue strategies, particularly focusing on emerging retail media networks and platforms.
In his current role at Crealytics, Lars is a valued member of the Leadership Team, overseeing the global retail media and performance organization, catering to some of the world’s largest retailers, brands, digital marketplaces, and quick-commerce companies. Through his leadership, Lars has successfully cultivated a world-class team that provides dedicated support across various regions, including EMEA, USA, LATAM, and emerging APAC and Middle East retailer opportunities. With a sincere mission at heart, Lars is committed to empowering his team and assisting retailers in utilizing data and technology to foster innovation and enhance profitability within a competitive and dynamic landscape.
Prior to joining Crealytics, Lars made meaningful contributions at Freeosk, Inc., where he served as SVP of Retail Partnerships. His impactful journey also featured pivotal roles at shopkick and Specific Media, showcasing his deep-rooted understanding and expertise in sales leadership. Lars is widely respected for his significant role in propelling retail media, shopper engagement, e-commerce, social media, and digital advertising-focused technology companies beyond growth milestones. Having played a crucial part as an early innovator during the rise of ad networks, Lars brings a unique perspective that allows him to guide retailers as they navigate the ongoing retail media boom with dedication and insight.