RXBX: The RetailX Brand Index 2022

The RetailX Brand Index 2022 explores the largest 500 brands that sell to customers across the EU from a strategic and commercial lens. Driven by our industry-leading research, we look closely at how brands now engage with shoppers, as well as how shoppers expect to engage with brands. In a series of examples, we discover how leading brands are tackling the complexities of multichannel retailing and maintaining customer loyalty.